Featured Post

The Skinny: Carolina 6, Isles 3 (Carolina wins series 4-1)

"The Skinny" By Eric Hornick Eastern Conference Round 1, Game 5 Carolina 6, Isles 3 Carolina Wins Series 4-1 School is out. Jack D...

Tuesday, March 12, 2013

Hockey ratings soar on MSG

From an MSG Press Release:

<<New York, NY (March 12, 2013) - Halfway through the shortened 2013 NHL season, MSG Networks' ratings for New York Rangers, New Jersey Devils and New York Islanders telecasts continue to top their 2011-12 season final averages.

Through 21 games on MSG Networks (MSG and MSG+), Rangers telecasts have averaged a 1.80 household rating, up 82% compared to the 2011-12 season final average (0.99 HH). In the key demographic of Adults 25 to 54, Rangers telecasts are up 141% (1.40 vs. 0.58 A25-54) compared to last season's final average.

Through 24 games, Devils telecasts have averaged a 0.55 household rating, up 67% compared to the 2011-12 season final average (0.33 HH). Among Adults 25 to 54, Devils telecasts have increased 89% (0.36 vs. 0.19 A25-54) versus the 2011-12 season final average.

Also through 24 games, Islanders telecasts have averaged a 0.47 household rating, up 124% compared to last season's final average (0.21 HH). Among Adults 25 to 54, Islanders ratings have increased 278% (0.34 vs. 0.09 A25-54) compared to last season's final mark.

MSG Networks' coverage of the NHL continues tonight when the Rangers visit the Buffalo Sabres at 7:00 p.m. The Islanders face the Tampa Bay Lightning Thursday night at 7:30 p.m. on MSG and the Devils take on the Philadelphia Flyers Friday night at 7:00 p.m. on MSG+.

The relation between the ratings for the Isles and Devils has narrowed significantly this season.  Isles telecasts are averaging .47, which is about 85% of the Devils' .55 rating.   Last season, Isles telecasts drew about 64% of the Devils' ratings.

Among Adults 25-54, Isles are now drawing 94% of the Devils rating (.34 vs .36).  Last season, the Isles drew only 47% of the Devils' Adult 25-54 rating (.09 vs .19).

The ratings for the Rangers continue to dwarf the other two teams ... combined.
Forever1940 is the nom de plume of Eric Hornick, statistician on Islander home telecasts since January 21, 1982. Visit my blog: NYISkinny.com and follow me on Twitter @ehornick

No comments: