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The Skinny on The Coaching Change

Doug Weight will assume the head role behind the Islanders bench on Wednesday.  It is the 19th new coaching assignment for the Islanders (Ar...

Monday, October 15, 2012

The NHL and the PR Battle of 2012

http://www.theglobeandmail.com/sports/hockey/globe-on-hockey/nhl-readies-shared-sacrifice-pr-pitch-to-fans/article4613910/

By tonight, Frank Luntz will be a household name to hockey fans.

The original Deadspin article is here:
http://deadspin.com/5951872/inside-a-secret-nhl-focus-group-how-a-top-gop-strategist-is-helping-hockey-owners-craft-their-lockout-propaganda


 
Forever1940 is the nom de plume of Eric Hornick, statistician on Islander home telecasts since January 21, 1982. Visit my blog: NYISkinny.com and follow me on Twitter @ehornick

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